Auth and identity
Use familiar sign-in providers so visitors get a consistent account experience. Workspace roles map to who can edit, publish, or only comment.
Analytics and attribution
Drop in measurement tags or server-side forwarding patterns that respect consent. Tie published URLs to campaigns without duplicating configuration per page.
Extensibility
When a native connector is not enough, use secure API routes and environment-backed secrets so sensitive keys never ship to the browser. We document patterns we have seen work at small and mid-size teams.